Sponsorship & integrity
What sponsorship does — and doesn't — do. Sponsors help keep this site free and ad-free. They do not influence what we write, who we recommend, or who appears in our help directory. We never take payment for a listing in our help pages, never let a sponsor change our content, and never share your information. Help recommendations are chosen on merit, full stop. We're not a registered charity — sponsorship and reader support keep the lights on.
The firewall
The line between money and help isn't a promise we make with words alone — it's built into how the site works:
- Sponsors appear onlyon our sponsors page. They are kept technically separate from the help directory's data.
- No sponsor logos, banners or “featured service” placements appear anywhere in our help directory, articles, search, the help pathway, or the chat — ever.
- Every sponsor is clearly labelled as a sponsor or supporter.
- We never take payment to list, rank, or recommend a service in our help content.
- We can decline or remove any sponsor whose conduct or evidence base becomes a problem.
Who we'll accept
Because our readers are often doing it tough, we hold sponsors — especially health and rehab services — to a documented bar before they go on the page:
- Legitimate and accredited — a valid ABN, and for clinical services the relevant accreditation and professional registration (e.g. AHPRA for practitioners).
- Evidence-based — no miracle-cure or unproven-detox marketing, and no shaming or fear-based messaging.
- Safe messaging— their public materials don't breach Australia's Mindframe guidelines (no suicide method or means, no glamorising).
- Australian-relevant and genuinely serving our audience.
Who we won't
We don't take sponsorship from:
- Gambling operators
- Alcohol brands
- Unaccredited or predatory “rehab” operators
- Supplement, “biohacking” or unregistered coaching outfits making health claims
- Anyone whose business runs counter to what this site is here to do
We document every sponsorship decision — who approved it, when, and the evidence we checked.
Not a charity
mentalhealth.men is run by an individual, not a registered charity. Sponsorship and reader contributions are how the site stays online and ad-free. Contributions are not tax-deductible.
Run a service that meets this bar? Partner with us.